12-Mar-2018 5:00 PM - 6:00 PM

Shela KwongMarketing Your Menu: How to Unlock Its Potential with Shela Kwong

DATE   :  MARCH 12, 2018  
TIME    :  4:00 PM ET /  1:00 PM PT 

- Earn 1 CSNM Point for Competency 5.0 - Food Service System Management
- Cost: Free to CSNM Members 
You must attend the live webinar to receive a CE point. Telephone/audio only does not log your attendance.

REGISTER HERE


Session Description

A menu is more than a simple list of food items. In this webinar, we will identify different marketing strategies that could be implemented at each stage of the menu development process. Discover different tips and ideas to market your menu to enhance resident and family engagement, drive profitability, improve hospitality, and communicate your uniqueness!


About Shela Kwong

Shela Kwong is the Nutrition Communications Specialist at Sysco Canada. As part of the healthcare marketing team, Shela’s area of focus includes implementing creative brand strategies, leading nutrition communication initiatives, and supporting customers and suppliers with executing innovative marketing plans.

Shela is a Registered Dietitian. She holds a Masters in Nutrition Communications from Ryerson University and a Bachelors in Applied Human Nutrition from University of Guelph.